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  • Meet PLUMP ME

    by Jude Kayton 01/05/2026

    הכירי את PLUMP ME

    Juicy color.

    Peptides for natural fullness.

    Protection and care in one swipe.

    It's time to ditch those unhealthy lip balms and lipsticks. PLUMP ME is set to become the ultimate lipstick you need for the upcoming summer—featuring mineral SPF to protect your lips and peptides that work to boost volume, all in three sweet, juicy shades. This is THE product to toss in your beach bag, the perfect choice for dates, and the best daily moisture for your lips.


    Why your lips need mineral SPF + volume

    Our lips are sensitive, exposed to the sun, and often forgotten when it comes to daily protection. According to expert dermatologist Dr. Orli,

    “The lips are one of the most sensitive and sun-exposed areas, yet they are often neglected regarding protection... This makes them particularly vulnerable to sunburn, hyperpigmentation, and even skin cancers like actinic keratosis or squamous cell carcinoma—especially on the lower lip.”

    PLUMP ME changes the game—giving your lips a juicy tint, moisture, and healthy, high-quality protection that’s easy to apply, reapply, and love. Tint - one swipe, sheer and refreshing color

    Perfect shade for any mood

    • Cassis – A bold, juicy raspberry that perfectly matches "main character" energy

    • Pampelonne – A delicate baby pink that adds shine and glow

    • Monaco – A coral red that makes everything look hot, wherever you are

    "Compared to many glosses that only provide a cosmetic effect, PLUMP ME is a dermatologically smart formula that supports healthy, smooth, and full lips—not just in appearance, but in structure and tissue." — Dr. Orli

    Care – Ingredients that are good for lip skin

    PLUMP ME plumps and enriches lips with moisture—without leaving a sticky feeling. It glides on easily, absorbs quickly, and leaves lips soft, shiny, and protected all day long.

    What you'll find inside:

    • Argania Active Complex™ – FRÉ's exclusive patent: an antioxidant-rich blend of argan oil, argan leaf water, and stem cells.

    • Non-nano Zinc Oxide – The healthiest and safest mineral sunscreen for the lips.

    • Tripeptide Plumping Complex – A peptide complex clinically proven to increase lip volume by up to 82%.

    • Shea Butter – For deep moisture, softness, and natural glow.

    "Peptides help boost collagen production, which contributes to firmer, fuller, and juicier-looking lips... Antioxidants protect against damage caused by sun exposure, pollution, and free radicals." — Dr. Orli


    Protection – Mineral SPF 30, because lips can get burned too

    Not everyone knows this, but lips can also get burned, age, and develop sunspots just like the skin. That's why PLUMP ME contains 100% mineral SPF 30, based on non-nano zinc oxide—a safe, effective sunscreen that works immediately (no waiting time).

    • Dermatologically tested

    • Reef-safe and chemical-free

    • Suitable for all skin types

    How to use

    • Apply a generous layer before sun exposure or whenever your lips feel like they need moisture.

    • Can also be used over lipstick.

    • Reapply every two hours during sun exposure, and after eating or drinking.

    Summer gloss goals: Volume. Protection. Perfection.

    It's time to forget sticky glosses that don't protect. PLUMP ME is your secret weapon for lips full of moisture, natural volume, and real protection—with a touch of color that makes your look pop.

    Buy PLUMP ME now – and your lips will be summer-ready.

     

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